{"id":42064,"date":"2017-07-27T10:02:26","date_gmt":"2017-07-27T09:02:26","guid":{"rendered":"http:\/\/globalhempguide.com\/guia\/lyft-taco-bell-y-doritos-hacen-cross-marketing-dirigido-a-ebrios-y-consumidores-de-cannabis\/"},"modified":"2017-07-27T10:02:26","modified_gmt":"2017-07-27T09:02:26","slug":"lyft-taco-bell-y-doritos-hacen-cross-marketing-dirigido-a-ebrios-y-consumidores-de-cannabis","status":"publish","type":"post","link":"https:\/\/globalhempguide.com\/guia\/lyft-taco-bell-y-doritos-hacen-cross-marketing-dirigido-a-ebrios-y-consumidores-de-cannabis\/","title":{"rendered":"Lyft, Taco Bell y Doritos hacen cross-marketing dirigido a ebrios y consumidores de cannabis"},"content":{"rendered":"<p><span class=\"easy_img_caption\"><img decoding=\"async\" loading=\"lazy\" src=\"http:\/\/www.cannabismagazine.es\/digital\/images\/doritos.jpg\" alt=\"doritos\" width=\"700\" height=\"426\" \/><span class=\"easy_img_caption_inner\">doritos<\/span><\/span><\/p>\n<p>El servicio de traslados Lyft anunci\u00f3 una asociaci\u00f3n con la cadena de comida r\u00e1pida Taco Bell y la marca Doritos para ofrecer una nueva experiencia a los usuarios. Se trata de Taco Mode, que llevar\u00e1 a quienes lo soliciten a la tienda de tacos m\u00e1s cercana. Pero la noticia podr\u00eda no ser tan buena para los choferes.<\/p>\n<p>As\u00ed funcionar\u00e1: los usuarios de Lyft podr\u00e1n elegir el Taco Mode entre 9 de la noche y 2 de la ma\u00f1ana y el chofer tendr\u00e1 que llevarlos al Taco Bell m\u00e1s cercano de acuerdo con su ruta. Los clientes podr\u00e1n comprar en el drive thru (por la ventanilla) y adem\u00e1s recibir\u00e1n gratis un Doritos Locos Taco.<\/p>\n<p>La promoci\u00f3n, que est\u00e1 en periodo de pruebas en Orange County, California, con la meta de hacerla nacional, no es una casualidad. <strong>En a\u00f1os recientes se ha incrementado el consumo nocturno en establecimientos como Taco Bell y Jack in the Box.<\/strong> Y muchos de los clientes son personas ebrias con hambre o consumidores de marihuana con \u201cmunchies\u201d.<\/p>\n<p><strong>De hecho, Jack in the Box tiene un combo llamado Munchies, que incluye dos tacos, papas y una hamburguesa y en muchos lugares s\u00f3lo se vende de noche.<\/strong><\/p>\n<p>En 2015, la revista Nature public\u00f3 una investigaci\u00f3n de la Universidad de Yale que descubri\u00f3 que el consumo de marihuana afecta a las neuronas que le dicen al cuerpo que ya ha comido suficiente, lo que provoca hambre y antojos.<\/p>\n<p><strong>En la promoci\u00f3n Taco Mode, habr\u00e1 una decena de veh\u00edculos de Lyft donde los clientes podr\u00e1n ver el men\u00fa de Taco Bell en una laptop. Adem\u00e1s, en el futuro podr\u00e1n hacer la orden desde el auto para ahorrar tiempo a la hora de recoger la comida.<\/strong><\/p>\n<p>Pero esta idea tambi\u00e9n representa problemas para los choferes de Lyft, que tendr\u00e1n viajes m\u00e1s largos y es dif\u00edcil creer que todos los usuarios esperar\u00e1n a llegar a su casa para comer sus tacos, por lo que dichos veh\u00edculos quedar\u00e1n con el aroma de alimentos para el siguiente viajero. Adem\u00e1s, si no est\u00e1n en sus cinco sentidos podr\u00edan dejar basura o pedazos de taco en el autom\u00f3vil.<\/p>\n<p><a href=\"https:\/\/www.merca20.com\/lyft-taco-bell-y-doritos-hacen-cross-marketing-dirigido-ebrios-y-consumidores-de-cannabis\/\" target=\"_blank\" rel=\"nofollow\">Fuente<\/a><\/p>\n<p id=\"slidetag\">\u00a0<\/p>\n<p>Fuente: Noticias<\/p>\n","protected":false},"excerpt":{"rendered":"<p>doritos El servicio de traslados Lyft anunci\u00f3 una asociaci\u00f3n con la cadena de comida r\u00e1pida Taco Bell y la marca Doritos para ofrecer una nueva experiencia a los usuarios. Se trata de Taco Mode, que llevar\u00e1 a quienes lo soliciten a la tienda de tacos m\u00e1s cercana. Pero la noticia podr\u00eda no ser tan buena [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":42065,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1650],"tags":[1593,1599,1605,1629,1595,1611,1609,1603],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lyft, Taco Bell y Doritos hacen cross-marketing dirigido a ebrios y consumidores de cannabis - Global Hemp Guide | Directorio mundial del cannabis y el c\u00e1\u00f1amo<\/title>\n<meta name=\"description\" content=\"El mayor directorio de la industria del cannabis | The biggest directory in the cannabis industry\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/globalhempguide.com\/guia\/lyft-taco-bell-y-doritos-hacen-cross-marketing-dirigido-a-ebrios-y-consumidores-de-cannabis\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lyft, Taco Bell y Doritos hacen cross-marketing dirigido a ebrios y consumidores de cannabis - 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